EurActiv estimates that over 10,000 European Public Affairs specialists are active in Brussels. These include organisations providing monitoring, information, research, communication and lobbying services. They have become indispensable partners of the European civil society, now recognized to include also business circles. These specialists work mainly for three categories of the 'Community of EU Actors (TM) ': EU-level trade federations (ca 3,000), direct corporate representations (ca 300), and numerous consultancies under the category Professionals. Consultancies tend to work with all EU Actors; they range from global full-service networks with an EU affairs subsidiary to individual experts.
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acumen public affairs is an independent consultancy set up in 2010 to combine the very best of big agency experience with hands-on senior support. The three founding partners have an unrivalled track record in public affairs and strategic communications gained over more than 50 years of working for corporations, governments, trade associations, NGOs and international institutions in Brussels, Geneva and beyond. acumen public affairs' aim is to provide clients with value adding strategic counsel and high quality execution – by the same people. acumen public affairs believes in the power of taking an integrated approach to advocacy and communication to achieve outcomes that have a tangible impact on business performance. We have a track record of developing winning strategies that are sustainable, by identifying a confluence of interest among key stakeholders. In other words, we are skilled at squaring the circle between the private and public sectors and ordinary citizens by addressing the human aspects of issues in a regulatory or business context.
Elaine Cruikshanks, Abigail Jones, Giles Keane
Our main areas of focus are:Public affairs, Media relations, Communications strategy development, Messaging and positioning, Training, Issues and crisis preparedness and management.
Sectors in which we have particular experience include:Healthcare and pharmaceuticals, Agriculture, Food and Consumer Policy, Energy, Environment and Climate Change, Humanitarian and Development Aid, Transport, Competition policy, ICT, International Trade and Diplomacy.
Baseline and remarks: APCO Insight is the full-service global opinion research consultancy at APCO Worldwide. We deploy sophisticated qualitative and quantitative research methodologies to inform communication, stakeholder engagement and business strategies. APCO Insight works with the world’s leading companies, associations and public-sector organizations to turn reliable research data into actionable recommendations that enable our clients to engage their stakeholders and achieve success. ACPO Insight is uniquely positioned to provide clients with detailed, robust intelligence on the perceptions of Brussels Policy elites, influencers such as NGOs and the media, and the wider opinion-forming community.
Key Partners: Bryan Dumont (President), Chris Levy (Director, Europe).
Expertise: APCO Insight provides research to help clients address a host of business needs:
Corporate reputation management
Trade association effectiveness
Brand and marketing communication
APCO Insight is fully integrated with APCO Worldwide, the global communication, stakeholder engagement and business strategy firm. APCO Insight works closely with APCO’s other experts in Brussels who include includes former journalists, policy advisors and experts from business and nongovernmental organization (NGO) communities.
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Burson-Marsteller Brussels is the leading public affairs and communications consultancy. We help companies and organisations to influence the development and implementation of EU public policy, design and implement media and communications campaigns in Brussels and across the EU, with our network of 27 offices.
David Earnshaw (CEO), Karen Massin (COO), Lawrie McLaren (Chairman, EMEA Corporate Responsibility and Head of the Environment Team), Dennis Landsbert-Noon (Chairman, EMEA Media Practice), Olivier de Matos (Head of the Government Relations Team), Julie Valente (Head of the Healthcare Team)
Areas include: Energy | Environment and Climate Change | Healthcare, Food and Nutrition | Information and Communications Technology | Transport | Food and Consumer issues | Competition Policy | Financial Services | Government Policy and legislative relations | Sport and Olympics
Services include: Public Affairs | Media Relations | Corporate Communications & Crisis Preparedness | Media, Crisis and Public Affairs Training | Digital and Design| Corporate Responsibility | Video production.
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FleishmanHillard is one of the world leading communications firms, with more than 2,500 employees working in 83 offices in 29 countries. FleishmanHillard Brussels provides public affairs and communication services to some of the world’s most prestigious companies. Established in 1991, the Brussels office features a multinational and multilingual staff of 75, whose first-hand experience in European Union institutions, national governments, business and communications consultancies.
Caroline Wunnerlich (Managing Director, Executive VP & Senior Partner), Michelle Gibbons (Deputy Managing Director & Senior Partner), Nick Andrews (SVP & Senior Partner)
Our main practice areas: Public Affairs, Media Relations, Crisis Management, Reputation Management, Research & Analytics, Social & Digital, Strategic Integration, Brand Marketing
Our sectors: Financial Services, Defense & Security, Chemicals, Competition, Energy & Utilities, Environment, Food & Beverage, Healthcare & Pharmaceuticals, Media Policy, Retail, Technology, Transport & Logistics, Manufacturing & Industrials, Public Sector
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Grayling is the second largest independent global Public Relations, Public Affairs, Investor Relations and Events consultancy in the world. We have 70 offices in 40 locations in the US, Western and Eastern Europe, Eurasia, the Middle East and Asia Pacific with a strong network of preferred partners in other parts of the world. Situated in the heart of Brussels’ EU quarter, Grayling Belgium is a leading and fully integrated communications consultancy. Our multinational and multilingual office (we can work in English, French, German, Italian, Spanish, Dutch, Slovak, Bulgarian, Japanese and many more) employs 30 dynamic consultants who manage the perception and reputation of a varied group of clients, including blue chips, multinationals, Belgian SMEs, trade associations, and coalitions.
Russell Patten (CEO Brussels and Head of PA Western Europe) Jessica Adkins (Director), Lieneke Slegers (Director)
We are experts in Public Relations, Public Affairs, Investor Relations, Association Management and Events. Whilst we cover most EU policy and legislative areas, we are a leading consultancy in Environment, Energy and Transport; Health and Pharmaceuticals; Food, Agriculture and Fisheries; Trade and Competition; Consumer Protection, ICT and Digital. With the recent adoption of the Lisbon Treaty, the EU’s powers are expanding in such a way that it is now crucial to lobby both in Brussels and the EU Member States, and with Grayling’s unique European footprint of 40 offices spread throughout the EU we are best placed to serve your needs both at the pan-European and national levels. At Grayling in Brussels, we have the experience, the expertise, and the passion to go beyond our client expectations and our approach, “A different kind of thinking for a different kind of world”, is nowhere truer than here at the heart of Europe.
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At Hill+Knowlton Strategies, we ensure that our clients communicate their points of view to the audiences that matter. We have been helping clients to navigate the Brussels media and policy scenes for over four decades. With a team of 50 people from 13 countries speaking 16 languages, there’s no issue or challenge that we haven’t faced. Our diverse and dynamic team consistently delivers bold campaigns with real, commercial return. We believe that good communications means simplicity, creativity and concrete results. Relationships matter, and details count. In an environment where many prefer to play it safe, H+K Belgiumdares to be bold.
Thomas Tindemans (CEO and Managing Director EU Public Affairs), Melanie Faithfull Kent (COO and Managing Director Communications), Katia Delvaille (Managing Director Belgium PR), Ulrich Adam (Director), Glen Hodgson (Director), Michael Voordeckers (Director), Ann Becker (Director)
Corporations. Governments. NGOs, Trade associations. Member States. There are a lot of players with something to say to European policymakers. At H+K we have the expertise to connect you with the people who matter. Achieving positive regulatory results depends not only on a thorough understanding of EU political and regulatory processes but also on having knowledge of specific business sectors and the key players and personalities involved in each. Our consultants are strong in both of these areas, and we have the creativity and relationships to leverage our understanding and knowledge into results. We help connect individuals and organisations with Europe’s key decision-makers. Give us a call. We have the connections to get you connected right away.
Baseline and remarks: Instinctif Partners is a leading public affairs consultancy that distinguishes itself in the marketplace with its honest and candid approach to the complex world of US and European public affairs. Instinctif Partners prides itself in its ability to work with clients to safeguard their business interests and improve their competitive advantage.
Key Partners: Wes Himes, Lucy Cronin
Expertise: Instinctif Partners offers strategic information services, strategic analysis and advice and government action in a variety of sectors including:
- Financial services
- Energy and Environment
- Leisure, Hospitality and Tourism
- Information and Communication Technologies (ICT)
- Online Gambling
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Kellen Europe's primary objective is to provide key professional services to European and global business associations, individual membership organisations and special interest groups. We are dedicated to the concept of Association Management in Europe. Kellen Europe provides association management, strategic advice, government affairs, market research and European representation services to associations and corporations worldwide.
Kellen Clients benefit from specialised association management knowledge, enriched service offering and privileged links with EU and US-based decision-makers.
Alfons Westgeest (Managing Partner), Maria Teresa Scardigli (Vice-President)
Association management, strategic advice, communications, meetings management, government affairs, benchmarking studies and other professional advice to associations and corporations worldwide.