Aarti Holla

Aarti Holla
Digital 27-11-2014

Europe at risk of broadband congestion

About two billion hours of TV are watched every day in the EU, mostly on a TV set. Despite this prevalence of linear TV viewing, non-linear video content is already congesting Europe’s broadband networks as users’ appetite for on-demand video increases. The European Commission needs to embrace and incentivize hybrid solutions that combine satellite and terrestrial as a way of delivering the best video experience to all users in Europe.
Contribute