Party smart: The battle against excessive drinking

Excessive alcohol consumption and binge drinking among young people in the EU has raised eyebrows in Brussels.

“Responsible Party” is a Pernod Ricard commitment as a member of the European Commission’s Alcohol and Health Forum, which brings together a variety of stakeholders in an effort to reduce alcohol-related harm.

It is the first EU-wide alcohol prevention programme implemented by the Erasmus Student Network (ESN) with the aim of promoting “Responsible Drinking”.

Volunteers are informing students about the harmful effects of alcohol overconsumption at parties as well as distributing water for free. The ESN is a network of around 550 member associations covering around 1,000 local campuses in 40 different countries.

Does this activity have an impact on students’ drinking habits? Is it effective in reducing alcohol consumption?

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