EU scales up efforts to support the culture and creative industry

Mannequins wrapped in warning tape, part of the Covid-19 memorial art installation 'It is like it is,' in Berlin, Germany. [EPA-EFE/CLEMENS BILAN]

The Culture and Creative Industries (CCIs) have been among the hardest-hit branches by the COVID crisis, losing up to 90% of their revenues since the beginning of the pandemic. In this context, the EU is launching a new initiative to boost innovation in the sector.

The EU will soon launch a call for proposals for a new Knowledge and Innovation Community that will be managed by the European Institute of Innovation & Technology (EIT). The EIT is already managing eight Knowledge and Innovation Communities (KIC) which bring together research, education and business.

The new Culture and Creative KIC, which could become a driver of innovation in the Culture and Creative Industries, is creating an environment where the industry’s innovators can exchange ideas and develop partnerships that address key sectoral challenges.

 

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