Although the European Digital Market has been in place since 2015, much remains to be done to tackle disparities between EU member states and to ensure fair taxation.
Tackling the challenges of e-commerce and technology law is ever more important today, as European companies face pressure from international giants and cannot effectively compete on the European and international markets.
In order to discuss these issues, Allegro.pl, the largest online e-commerce platform in Poland, and EURACTIV Poland brought together policy-makers, business leaders and academia experts within the framework of the Internet Governance Forum (IGF).
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EU tech industry is ready to compete, but asks for fair play
European digital services are successful, well-managed and ambitious businesses. They operate on a market that has a highly skilled workforce and more than 500 million consumers. Yet, they lag behind entities from the US and China when it comes to their global expansion and market value, writes Magdalena Piech.
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How to level the playing field in the European digital services market?
How can European companies operating in the digital services and e-commerce market be supported, while at the same time making sure consumers are protected? And how can tax policy be rethought to fit the digital marketplace?