German 2030 industrial strategy: Altmaier backs ‘European Champions’

In some sectors, such as aviation, the efforts of international companies is not enough, believes German economic minister Peter Altmaier. [Alexandros Michailidis/ Shutterstock]

German economy minister Peter Altmaier presented his ‘industrial strategy 2030’ on Tuesday (5 February), talking up the creation of European “champions” just one day before the European Commission decided to reject a proposed merger between rail giants Alstom and Siemens. EURACTIV Germany reports.

It was probably a last-minute attempt to convince the Commission to reverse its decision.

But to no avail. “The EU’s rejection of the Siemens-Alstom merger demonstrates the urgent need for a European Industrial Strategy,” Altmaier said on Twitter on Wednesday (6 Febrruay). “It involves orders of many $100 billion worldwide. That is why we need strong European champions. France & Germany agree.”

Presenting Germany’s industrial strategy 2030 the day before, Altmaier said EU merger rules should be reformed to allow the creation of European industrial champions with the size to compete against Chinese and US competitors.

Germany is trailing behind the US and Asia in key industrial sectors, Altmaier warned at the presentation of his ‘industrial strategy 2030,’ attended by EURACTIV Germany.

Germany will eventually lose its technological know-how if German companies continue going to foreign investors through takeovers or joint-ventures, he continued.

Chinese market ‘too big to ignore’ despite IP concerns

Foreign companies have encountered problems related to the protection of intellectual property in China but most, if not all, want to continue doing business in the country because of its size and fast pace of growth, EURACTIV.com has learnt from their representatives.

This is why there will now be, for the first time, an industrial strategy for the German economy, Altmaier said, with a clear objective of increasing industry’s share of gross value added in Germany to 25%.

Among other measures, the Mittelstand (small and medium-sized enterprises) should be strengthened and there should be heavy investment in artificial intelligence.

German state to buy company shares and facilitate mergers

Altmaier does not want to leave the fate of German industry to the rules of the free market economy, and wants the state to facilitate mergers between large companies, creating  ‘European Champions’ in the process.

“The question is whether we voluntarily dispense with this market segment and allow it to be served by the USA and China alone, or whether we’re also entitled to be in this market. But this is only possible if mergers are permitted so that existing companies can reach necessary size,” Altmaier said.

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A total of 19 EU governments have proposed updating the EU’s antitrust rules in order to facilitate the emergence of European industrial giants able to face “fierce competition” from the US and China.

Altmaier’s strategy is not about intervening in companies’ commercial decisions. No business should be forced to innovate, he said.

But for “challenges which are fundamental to an economy,” the state should, for a limited period of time, be able to acquire companies’ shares or provide financial state aid to support the necessary mergers, he argued.

Although the majority of industry representatives welcomed Altmaier’s initiative, the idea of state intervention met resistance. They should “not be used to prevent company takeovers but only to support new technology projects,” the Federation of German Industries (BDI) stated.

The BDI tweeted: “Concept was overdue, international competition doesn’t sleep! Proposals worth discussing, now a matter of how they’re shaped. Still underexposed: climate policy, high tax burden, industrial ‘Mittelstand’.”

Dr Tomaso Duso from the German Institute for Economic Research (DIW Berlin) also believed that the German economic affairs ministry was taking the wrong approach.

“The idea that the state knows better than the market what are the technologies, sectors and markets of the future is quite far-fetched,” Duso said.

“Protectionism and massive subsidies may be currently working in China. But the strategy of creating a bad and lightweight copy of this in Europe won’t succeed,” he added.

Don’t protect us from doing business!

It’s always a pleasure to be praised as strategically important. But when looking at the European Commission’s current proposal for screening foreign direct investments, many entrepreneurs ask: what is the strategy? Thilo Brodtmann explains.

Revising EU competition law

The debate over ‘European champions’ is hardly new. It is currently being reignited by the controversial decision of Siemens and the French Alstom group to combine their railway technology divisions. This would create a European railway empire which could stand up to competition from the Chinese rail company CRRC.

The European Commission, which deals with competition in the European market, rejected the proposed merger on Wednesday (6 February).

Altmaier and his French counterpart Bruno Le Maire clearly supported the merger and they didn’t hide their disappointment at the decision by the EU executive.

“The role of the Commission is to defend the economic interests of Europe,” Le Maire told France 2 television. “The rejection of the Alstom-Siemens merger will serve China’s economic and industrial interests,” he insisted, calling the Commission’s decision “a political mistake”.

In his industrial strategy, Altmaier said that mergers too often broke down due to EU law. Therefore, European state aid and competition laws should be reviewed and, if necessary, amended, the strategy paper stated.

Six takeaways from Siemens-Alstom rejection

The European Commission decided on Wednesday (6 February) to block the merger of Siemens and Alstom, meant to create a European champion in the railway sector, due to the negative impact it would have on the European market and consumers.

Common EU strategy in the making

The proposal was also intended to be a suggestion for other EU states, Altmaier said. He added that once the industrial strategy was adopted by the cabinet, he would approach his European colleagues to develop a common European strategy for 2030.

He proposed setting up a European Council of industrial ministers and raising industry’s share in the EU economy to 20%.

In fact, there is already a European industrial strategy, which was first presented by the European Commission in 2012, and was later updated, in 2014 and 2017. Its main objective is similar: bringing the share of industry in Europe’s economy to 20% of GDP by 2020, up from 15% in 2013.

However, this approach is seen as too limited by many EU member states. In December, 19 EU governments called for European competition rules to be revised and a new strategy to be developed before the end of 2019.

[Edited by Frédéric Simon, Benjamin Fox]

Commission ignores calls for objectives in new industrial strategy

The European Commission did not include new strategic objectives and targets in its industrial package unveiled on Monday (18 September), stressing instead that a master plan already exists for European industry.

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