#Media4EU Archives

  • Mr Juncker, EU communication is political: worth a VP

    Digital & Media 01-10-2014

    As the new ‘political’ Commission is being debated and adjusted, one should move from policy coordination to external impact. Christophe Leclercq, a longtime observer of EU communication, sees merit in the Commission set-up being confirmed, and also flags a major gap in its potential for reaching out.

  • Mr Juncker: pick one Commissioner for communications, another for the media sector

    Digital & Media 09-07-2014

    In the coming weeks, Jean-Claude Juncker faces the challenge to match profiles, portfolios and country ambitions with the needs of EU citizens. One is to communicate the EU message better; another is to ensure a sustainable industry strategy for the fragile media sector. Mr Juncker shouldn’t confuse these two, writes Christophe Leclercq.

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