The number one killer in Europe, cardiovascular disease, is set to become an even greater burden on the already recession-hit continent's health systems. Therefore, the Commission is now trying to tackle the growing problem with different initiatives and health programmes.
Sedentary modern lifestyles and over-eating have raised obesity to the number one public health challenge of the 21st century, with rapidly increasing childhood obesity of particular concern to western nations. The Commission has given the food industry and advertising sector until 2010 to clean up its act.
Smoking, drinking, bad nutritional habits and lack of physical activity are life-style related health determinants linked to a number of major health problems, such as cancer, cardio-vascular disease and obesity.
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Mella Frewen, Director General of FoodDrinkEurope
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