About: advertising self-regulation

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Digital 20-09-2017

L’EASA fête ses 25 ans à Bruxelles le 19 octobre

Depuis 25 ans, l'Alliance Européene pour l'Ethique en Publicité (EASA) a favorisé la promotion d'une meilleure publicité grâce à une autorégulation efficace.
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Digital 19-09-2017

The EASA is celebrating its 25th anniversary in Brussels on October 19th

For 25 years, the European Advertising Standards Alliance (EASA) has been successfully promoting better advertising through effective self-regulation.
Agrifood 04-09-2015

Keeping a cool head amidst bulging waistlines

Childhood obesity is a very serious health concern that needs addressing urgently given the social and economic costs involved. But sensationalism and dogma can be obstacles to progress on the thorny issue of food marketing to kids, writes Stephan Loerke.
Oliver Gray, Director General, European Advertising Standards Alliance (EASA)

Well-designed self and co-regulation are essential for better regulation

There is still some way to go, but the Better Regulation Agenda, led by European Commission First Vice-President Frans Timmermans, is a great opportunity for Europe to lead the way in smart regulation, writes Oliver Gray.
Health 12-02-2013

Food, drink industries undermine health policy: Study

Multinational food, drink and alcohol companies are using strategies similar to those employed by the tobacco industry to undermine public health policies, health experts said on Tuesday (12 February).
Health 16-04-2012

Alcohol industry unites in advert abuse clampdown

Leading producers from the beer, wine and spirits sectors are set today (16 April) to launch their first joint initiative in advertising self-regulation designed to combat abuses across the fast-growing social media.

Policymakers mull EU alcohol marketing law

Alcohol consumption among young people increases as a result of advertising campaigns and the EU should promote more responsible marketing, stakeholders agreed this week. But responsibility for dealing with the issue lies with member states and the European Commission has no intention of harmonising legislation in this regard. 
Health 01-12-2010

MEP: Marketing techniques need to respect privacy

Intrusive marketing practices brought on by the Internet have attracted the attention of the European Parliament, with lawmakers concerned about guaranteeing citizens' privacy, said Philippe Juvin MEP in an interview with EURACTIV.
Health 01-12-2010

Parliament seeks to rein in ‘unfair’ online advertising

Intrusive marketing practices brought on by the Internet have attracted the attention of the European Parliament, with lawmakers concerned about guaranteeing citizens' privacy, said Philippe Juvin MEP in an interview with EURACTIV.
Agrifood 30-11-2010

The big debate: Are food ads to blame for child obesity?

While the food industry has taken a series of initiatives to restrict advertising of unhealthy products to children, consumer groups are not convinced and call for the development of stricter criteria. EURACTIV hears arguments from both sides of the debate in parallel interviews.
Agrifood 30-11-2010

Consumer group: Food ads still targeted at kids

Despite industry pledges, children are still being targeted in food adverts and such ads are moving from television to other media such as the Internet, says Ruth Veale of European consumers' organisation BEUC in an interview with EURACTIV. 
Agrifood 30-11-2010

Advertisers: Marketing given disproportionate focus in obesity debate

Marketing and advertising have been unfairly portrayed as the "bad guys" in the obesity debate, argues Will Gilroy from the World Federation of Advertisers (WFA) in an interview with EURACTIV.
Agrifood 29-11-2010

Europe to assess advertisers’ pledges on child obesity

The European Union is due to assess the advertising industry's commitment to self-regulation when it comes to marketing unhealthy foods to children, as concerns mount over child obesity.

Advertising and Consumer Rights

Traditionally, EU laws on advertising applied to print and broadcast media, but as adverts increasingly migrate to an unregulated online world, lawmakers and consumer groups are exploring ways to ensure that digital marketing does not infringe consumer rights.
Health 28-08-2009

Battle brewing over alcohol restrictions

Efforts by Sweden to tackle alcohol abuse in Europe look set to come to the boil during the latter half of its six-month EU presidency. The drinks industry is gearing up for a counter-offensive against an expected push to increase prices and restrict alcohol advertising.
Health 02-04-2009

Health experts call for restrictions on alcohol advertising

A group of leading European health experts have called for a Europe-wide ban on alcohol advertising that appeals to children and adolescents.
Public Affairs 01-07-2008

Advertising boss: EU cannot market itself properly

European institutions in Brussels could learn from advertisers in better promoting the benefits of EU membership to citizens, argues Gary Leih, CEO of Ogilvy UK and President of the European Association of Communication Agencies (EACA) in an interview with EURACTIV.
Public Affairs 01-07-2008

Interview: EU cannot market itself properly

European institutions in Brussels could learn from advertisers in better promoting the benefits of EU membership to citizens, argues Gary Leih, CEO of Ogilvy UK and President of the European Association of Communication Agencies (EACA) in an interview with EURACTIV.
Health 19-12-2007

Alcohol platform announces first commitments

The alcohol industry, doctors, publishers and NGOs alike have pledged a series of actions to promote responsible drinking, curb under-age alcohol consumption and promote behavioural change among adolescents.
Health 12-12-2007

Food and drink companies in child ad pledge

Eleven major food and beverage companies, including Nestlé and Coca-Cola, have jointly pledged to change the way they advertise to children. The commitment follows Commission calls to restrict advertising of unhealthy foods as childhood obesity is rapidly increasing in the EU.
Transport 25-10-2007

Media slam compulsory CO2 advertising for cars

A Parliament proposal to encourage cuts in CO2 emissions from new vehicles by introducing "tobacco-style" environmental warnings in car advertisements has caused outrage among Europe's media corporations, who say such measures could cause serious harm to their business.
Public Affairs 11-09-2007

Commission hails progress in advertising self-regulation

Consumer Protection Commissioner Meglena Kuneva has praised the progress made by the European Advertising Standards Alliance (EASA) in the field of self-regulation in the advertising industry.
Health 26-04-2007

Obese children influenced by TV adverts, study finds

University of Liverpool psychologists found that TV food adverts increase obese children's appetite and can more than double the amount that they eat.
Health 20-11-2006

‘Traffic lights’ on food packages?

The use of 'traffic lights' to identify products that are high, medium or low in salt, sugar and fat is one of the schemes under discussion for unified EU food labelling. Industry, however, opposes the proposal.

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