About: advertising

Google urges court to scrap $1.6 bln EU antitrust fine

Alphabet unit Google on Monday urged Europe's second-highest court to dismiss a 1.49-billion-euro ($1.6 billion) fine imposed by EU antitrust regulators three years ago for hindering rivals in online search advertising.

Breaking digital dominance

Today’s expected agreement on the Digital Markets Act is essential to crack market dominance in digital markets. However, if negotiators fail to agree on effective tools to get under the skin of the underlying business model of advertising, we risk not only stifling of innovation and poor data protection but on top of that also societal harms, such as disinformation and hate speech, write René Repasi and Paul Tang.

EU, UK launch parallel antitrust probe on Google-Meta ad tech deal

The European Commission launched on Friday (11 March) a competition investigation into whether Google and Meta had violated EU antitrust law in their use of online display advertising, in parallel with the UK’s Competition Market Authority's own probe.

Google to change privacy policy on Android under UK’s competition oversight

Google is expanding its Privacy Sandbox to Android devices and the UK's antitrust watchdog is set to play a crucial role in ensuring that the tech giant does not abuse its market dominance in the process.

Meta to prevent ad targeting based on sensitive information

Meta, the company that owns Facebook, will no longer allow advertisers to target users based on data related to sensitive categories such as political affiliation, religion, race or sexual orientation.

Enough is enough! Rein in the giants.

The newly inaugurated Norwegian government must do their utmost to restrict the powers of the international tech giants. So should the European Union and legislators in other countries.

Agrifood Brief: A spoonful of sugar

According to the World Health Organisation, unhealthy diets cause a whopping 11 million deaths each year and are linked with six of the top 10 risk factors for the global burden of disease. And this problem is just set to...

EU extends deadline for decision on Facebook, Kustomer deal to Dec. 15

EU antitrust regulators have extended the deadline for a decision on Facebook's acquisition of U.S. customer service startup Kustomer by a week to Dec. 15, a European Commission filing showed on Monday.

Media sector eyes opportunity to rebalance relations with online platforms

From advertising revenue to content moderation, the EU's Digital Services Act (DSA) is set to shape a number of areas in which media industry actors have been calling for change, particularly in their relation to online platforms.

Google to change global advertising practices in landmark antitrust deal

Google said it would make changes to its global advertising business to ensure it did not abuse its dominance, bowing to antitrust pressure for the first time in a landmark settlement with French authorities.

Google to raise advertising fees to offset French, Spanish GAFA tax

In an email to French and Spanish advertisers last week, Google announced a 3% increase in advertising rates on its platform from May, to cover what has been termed the 'GAFA tax' in force in both countries. EURACTIV France reports.

Commission threatens to legislate on ‘fake news’ ahead of 2019 EU election

The European Commission has threatened to introduce legislation on so-called fake news by the end of the year as part of its strategy to clamp down on online disinformation before the 2019 EU elections.

New EU tax on tech giants’ revenue is not ‘anti-US’, Moscovici insists

After half a year of intense debate and bickering between member states, the European Commission proposed on Wednesday (21 March) a new system for taxing digital companies that will charge large firms 3% of their revenue and will hit US tech giants like Google and Facebook.

‘We don’t want Brexit to be the flat burger’, campaign says

Brexit has been compared to many things, but the idea of being sold a big juicy burger and ending up with a flat, badly made one is a novelty.

Lead MEP: member states’ slow pace on ePrivacy is unacceptable

Different political groups need to accept the European Parliament’s agreement on the draft ePrivacy regulation, even though conservative and centre-right MEPs opposed the bill, Birgit Sippel said in an interview with EURACTIV.com.

Belgian dentists smiling as advertising ban ruled unlawful by EU court

Belgian dentists should not be banned from advertising their services, according to the European Court of Justice, which ruled that a national moratorium contradicts EU law.

European Commission wants Netflix to carry at least 20% European content

The European Commission will propose quotas on online video streaming services that require them to offer at least 20% European content.

Keeping a cool head amidst bulging waistlines

Childhood obesity is a very serious health concern that needs addressing urgently given the social and economic costs involved. But sensationalism and dogma can be obstacles to progress on the thorny issue of food marketing to kids, writes Stephan Loerke.

Foodwatch: Companies advertise almost exclusively unhealthy foods

Doctors and consumer organisations are calling for a ban on advertising junk food to children, after a recent study called industry self-regulation a failure. EURACTIV Germany reports.