About: Business Software Alliance

Data protection 18-09-2017

Privacy Shield: A strong framework for transatlantic digital trade

The Privacy Shield agreement has already improved data protection and digital trade between the EU and the US in its first year, and that should continue, writes Victoria A. Espinel.
Digital 16-05-2014

Time to modernise trade rules for the global digital economy

Software innovation is threatened by a new wave of protectionism in the digital economy. EU and US negotiators can use the Transatlantic Trade and Investment Partnership (TTIP) to take a stand against this troubling trend, writes Victoria Espinel.
Digital 14-02-2012

Unity or division in Europe’s cloud computing market?

The advent of cloud computing technology gives the opportunity to further strengthen the EU single market, but to capture its potential countries' laws must be sufficiently harmonised to let data flow easily across borders, writes Robert Holleyman, president and chief executive of the Business Software Alliance.
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